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woodfrog
Industries · Branding and marketing

Know what your spend earns. Ship on brand, faster.

For marketing teams, brands and agencies. We connect ad, CRM and web data, and build the sites and AI tools your brand runs on.

Contact usAt least 3× return within 12 months.

Where a typical marketing budget goes

Illustrative
SpendNot attributedOverlapping audiencesLate decisionsProven

Much of a budget cannot be tied to a result, so it cannot be defended or moved. We tie spend to revenue.

The numbers we move
  • ROASRevenue per rupee of ad spend
  • CACCost to win one customer
  • LTVValue of a customer over time
  • AttributionRevenue tied to each channel
  • ConversionVisitors who become leads
  • PipelineLeads that turn into deals
  • Content speedDays from brief to live
  • Brand searchPeople searching your name
Problems we fix

Five problems every marketing head knows.

Cost figures are illustrative, not woodfrog results, unless linked to a case.

A team around a table covered with marketing charts, laptops and a tablet, with an ad spend chart on a monitor
What it costs
30%of spend not tied to a result, illustrative
Budgetmoved on opinion, not evidence
01ROAS · CAC

You cannot say which spend works

Each platform claims the same sale. CRM, ads and web analytics never agree.

What we do
DATAAds, web and CRM joined on one customer record
ANALYTICSAttribution you can explain to finance
ANALYTICSROAS and CAC by channel, campaign and creative
DATAGoogle Ads · Meta · GA4 · CRM
A laptop showing a web analytics dashboard with a live visitor count and page list
What it costs
Dayseach month in exports and slides
Latenumbers, after the next spend is set
02Reporting

Monthly reports built by hand

Every report is a fresh pull from five tools. By the time it is ready, the budget has moved on.

What we do
DATAEvery source refreshed automatically
ANALYTICSOne live view for brand, performance and sales
AIA written summary of what changed and why
DATAAds · GA4 · CRM · SheetsCase: 240 dashboards became 8 →
Hands typing on a laptop that shows a monthly content plan calendar
What it costs
Daysfrom brief to live, per asset
Driftfrom the brand when many hands write
03Content speed

Content that cannot keep up

Every channel wants more versions. Brand rules live in a PDF nobody opens.

What we do
AIDrafting tools on Claude that follow your brand rules
AIAssistants that answer from your own content
ANALYTICSWhich content actually moves pipeline
A hand pointing a pencil at a printed bar chart beside marketing strategy sheets on a white table
What it costs
Duplicatesacross CRM, email and ads
Wastetargeting people who already bought
04Customer data

Customer data in silos

The same person appears five times across tools. Segments are rebuilt for every campaign.

What we do
DATAOne customer record, matched across tools
ANALYTICSSegments that update themselves
DATAConsent and preferences kept with each record
DATACRM · Email · Ads · WebCase: One agreed number across teams →
A desktop monitor showing website page designs open in an image editor
What it costs
Detaillost between design and build
Leadslost on slow pages
05Web · Apps

Websites and apps that match the brand

The design is approved, then handed to a developer. Motion, detail and speed get lost.

What we do
DATASites built faithfully to the design, fast
ANALYTICSEvery form and click tracked from day one
AIOn-site assistants that answer from your content
Done before

Built with brands and studios.

All case studies →
Systems we connect

From the ad click to the closed deal.

Ads
Google Ads, Meta, LinkedIn
Web
GA4, CMS, forms, landing pages
Customers
CRM, email, WhatsApp
Business
Sales, finance, Sheets

Read only to start. Nothing changes in your ad accounts until you approve it.

Ads · Web · CRMYour channels
Antvia DataOne governed store
ROAS · CAC · PipelineLive views
A tablet showing a rising candlestick chart in front of a laptop and monitor with charts
Who you work with

Engineers who work with designers.

Ananta PatilSamruddhi MoreMandar JoshiParth ManhasPranjul KalsiNarendra P

A small team from Pune, India. The people who scope your problem are the people who build it.

Meet the team →
Where we have built
Design studio10+ projects with Design Asylum: sites, apps and AI, no hires.
RetentionCustomer signals read together, $480k kept.
Reporting240 dashboards cut to 8 that drive decisions.
Our promise

At least 3x return, within 12 months of delivery.

Measured on your own numbers: ROAS, CAC, pipeline and hours saved on reporting.

How we measure it →

Questions marketing heads ask.

Do we need a new martech stack?

Usually not. We connect the ad platforms, analytics, CRM and email tools you already run, and put one governed store underneath them. Where a tool is genuinely missing, we say so in the first audit.

Can you work with our agency?

Yes. We work alongside agencies and design studios rather than replacing them. They keep brand, creative and media, and we handle the data, the build and the AI behind it.

Will AI content sound like us?

That is what the brand rules are for. We build drafting tools on Claude that follow your tone, terms and approved content, and a person still reviews what goes out. The tool drafts, your team decides.

How do you handle consent?

Consent and preferences are kept with each customer record, so every campaign can check them before it runs. We work inside your privacy policy and the rules that apply to your audience.

How soon do we see results?

The first joined-up view, for the channels we start with, typically comes within the first weeks of the build, once the sources are connected. The audit sets the exact plan for your team.

People around a table pointing at printed bar charts and colourful infographics
Tell us your CAC.We will show you what is driving it.

Talk to us about your marketing

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