The margin leak the dashboard never showed, found two weeks before close

Each of these comes from our retail case study or from an article we wrote for teams in retail.

1. 01Margin is down and the dashboard cannot say why

   It reports the fall. By the time anyone reconstructs the cause, the quarter has closed.

2. 02Nobody watches contracted against invoiced

   Cost moves through several systems before it reaches a report, and checking that gap by hand across that many suppliers is not humanly possible.

3. 03The same customer under four names

   The CRM, billing and the loyalty scheme each count customers their own way, and the same duplicates inflate all three.

4. 04Marketing and finance disagree about one campaign

   Both decks are built on the same warehouse and refreshed the same morning. The argument is about the credit rule, not the data.

5. 05The dashboard shows stuck orders but cannot release them

   A report can tell you fourteen orders are stuck. It cannot let anyone unstick them, so the work moves into a spreadsheet you never see.

6. 06An ERP you are not allowed to change

   The customisation is refused, the upgrade path must stay clean, and the work still has to happen.

One published case study, anonymised: a multi-format grocery retailer in APAC with $500M+ in annual revenue.

In the customer's words

The agent did the easy part. The hard part was the lineage discipline. That's what Woodfrog built first, and it's why Finance signed off on the savings in the first month.

Head of Data, APAC retail customer

Read the full account

1. Case study, retailA margin agent that caught a $240k procurement leak in Week 3

   The lineage came before the agent, which is the part that made the number bankable.

   Read the case study ↗

Four places a first engagement can begin. Week 1 tells you which one comes first.

1. AIAn agent that watches margin for you

   Watch the data, explain what moved it, and put the finding in front of the person who can act on it.

   Data agents ↗
2. DataOne customer, one number

   One set of records the finance team and the operations team both accept.

   Data integration and governance ↗
3. ApplicationsA button, not another chart

   The system your team works in all day, built around the step the dashboard cannot take.

   Applications and automation ↗
4. ProductA lakehouse and BI in your own cloud

   Antvia: a lakehouse plus a next-generation BI tool, with 300+ sources and first dashboards on your data in two to four weeks.

   See Antvia ↗

The same three phases in every industry. What changes is what we build in them.

1. Week 1, fixed feeAudit

   Two calls and a written one-pager. Yours to keep whether or not you continue.

2. Weeks 2 to 6Build

   Something real in front of real users by week three. Median six weeks to the first production-grade artefact.

3. Week 7 onwardOperate

   Quarterly reviews and on-call governance. The people who built it pick up the phone.

• The same customer under four names breaks every number downstreamDuplicate parties arrive faster than anyone can clean them.
• Attribution disagreements are an argument about the model, not the dataMarketing and finance rarely disagree about the events.
• Some questions need a button, not another chartA report can tell you fourteen orders are stuck. It cannot unstick them.